as such informal appearances may be thought to discredit

“… example of backstage difficulties may be cited from the contingencies of being an exalted person. Persons may become so sacred that the only fitting appearance they can make is in the center of a retinue and ceremony; it may be thought improper for them to appear before others in any other context, as such informal appearances may be thought to discredit the magical attributes imputed to them. Therefore members of the audience must be prohibited from all the places the exalted one is likely to relax in.”

The Presentation of Self in Everyday Life, Erving Goffman. pg 120