It’s the end of Marketing as we know it. And we feel fine.

I had the privilege of moderating the panel “It’s the end of Marketing as we know it. And we feel fine.” at the Mom2Summit this weekend in Houston. With the help of Katie we coordinated a panel with these three talented bloggers:

  1. Kirsten Chase (Motherhood Uncensored, Cool Mom Picks)
  2. Jordan Ferney (Oh Happy Day)
  3. Jenny Lawson (The Bloggess, Good Mom, Bad Mom)

In the planning phase it occurred to me that panel introductions are typically a bit boring. This led to “instead of introductions we could do ____” type thinking and conversations with HK. Various ideas such as non-existent peacock sightings (don’t ask) and bullhorns were ruled out.

Somewhere along the way Rachel suggested we do “interpretive readings” which led to a quick call to a friend from AAF at the Pastorini Bosby talent agency in Houston. They provided three amazing options and we would up selecting the brilliant actor David George. And David rocked the house!

Update: Here is the panel followed by the introductions:


Panel: It’s the end of Marketing as we know it. And we feel fine. from Ed Schipul on Vimeo.

Without further adieu. Here are the three blogger introductions for my panel at Mom2summit! (And a huge shout out to Katie Laird for all of her help putting the panel together!)

A dramatic reading of Kirsten Chase‘s blog post V is for Vasectomy.

A William Shakespeare Shatner tribute to the beauty of Jordan Ferney‘s blog Oh Happy Day.

Oh my, where do you start with The Bloggess? Well, we chose to go back all the way to Jesus.

Thanks to our organizers and the sponsors of Mom2Summit for bringing this great conversation to Houston! I also know from working with her that Maggie put in a ton of time on the summit so thanks Maggie!

PS – MistyKhan has a great recap of day 1 from the conference here. And be sure to check out the mom2summit photos on flickr!

PPS – Huge THANKS to Monica and Laura and Carrie for trusting me to run a panel. What were you thinking? Heh.