An Interesting post over at TrendCentral on "Blog Bars". Banks of computers set up conveniently so if someone wants to talk about your brand, they can easily do so immediately. From the site:
As a way to create a more engaging, interactive and creative way for consumers to experience brands, stores and events, expect to see more “blog bars“ (computer terminals which give the public the ability to post in real time and on location) to pop up in such settings. Consumers will have the opportunity to post fresh thoughts and reactions, pose questions, and receive immediate response.
This isn’t so different from the online concept of "badging" – having handy HTML that a blogger can copy to make it easier for them to talk about you. And it is a great idea.