The shortest answer I have ever given someone when they asked me “what should I name our company“.
My answer on coming up with a good brand name for your company:
- Brand name should be two to four syllables.
- Hint at but don’t
directly say what the product is.
- Be unique so it stays in the mind of the
I know those come from all of the books I have read on marketing and advertising. So I apologize I can’t source the exact references as the ideas are not originally mine. But it is, in my humble opinion, a grand start on finding a good brand name for a product or service.