Online Video Article in HBJ by Katie Laird

Katie Laird has an article in this weeks Houston Business Journal!

Online video packs huge punch as part of marketing strategy

It’s probably already happened. A colleague, relative or friend sends a "This is so cool!" e-mail with a link to an online video on YouTube or another Web site. It may be a news clip, silly home video or a heart-warming snippet from a family gathering.

The mass appeal and growing availability of online videos is changing the way people consume information on the Web, and savvy businesses are trying to keep up.

Cross posted here. Congrats Katie!