Ann Iverson, formerly of BBDO and now with Creating Selling Opportunities was at our offices today with Lou Congelio and Aaron Long to discuss branding for the Only in Houston initiative of the Houston Advertising Federation. The branding PPT describes branding and creative goals as well as an upcoming opportunity for a web design or creative firm to submit creative for OiH (besides Schipul – we do enough already) that needs to:
Marry outstanding search engine capability with creativity that sizzles with ingenuity, sparkles with wit, grabs with emotion, and sells with heart…
That bullet seems to capture the spirit. More information as it comes available probably posted directly to OiH at www.onlyinhouston.com/en/articles/search.asp
Also, if you haven’t picked up the Houston issue of Create magazine yet, it is at Barnes and Nobles now. Aaron Long, our Creative Director, has a review of numerous web designs from Houston firms. Also note Joe Fournet’s article on OiH.